Where is sanyo manufactured




















Our solid track record has enabled us to become 1 Japanese TV Brand in the country. Excellent Value - Where Quality Meets Affordability With a range of premium screen size choices, all with optimum degree viewing angles and a crisp picture, Sanyo provides amazing visuals.

In addition to superior picture and audio, we also care about what goes on inside the TV, such as quality control and safety issues. Even though you don't see behind the scenes, rest assured that all your bases are covered; there are numerous upgrades and countless improvements our engineers and technicians have developed, which many competitors have neglected to worry themselves with in order to cut costs.

For example, even our boxes are designed with uniquely designed clips to significantly minimize damage and accidents during your TVs journey to your door. Over the past 7 decades, SANYO has established trust across the global community based on its excellent electronic appliances and home theatre systems. SANYO is well on its way to being a global leader helping people experience television like never before. The electronic news publication EEPower.

In December , Panasonic announced that it would acquire all the Sanyo shares. This would make Sanyo a wholly-owned subsidiary of Panasonic. Following the complete acquisition of Sanyo by Panasonic in , Sanyo. The redirect seems to have worked for several years until the end of An article published by AVInteractive. Reports from indicated that Panasonic was reviving the Sanyo brand only for the Indian market, which enjoyed great brand equity.

I am a responsible, intelligent and experienced business professional with an extensive background in the electronics industry. The dynamic economic atmosphere in Japan after the Korean War raised personal incomes and stimulated consumer demand. Sanyo grew modestly at first, offering only a limited line of simple electrical appliances.

To boost its sales through greater name recognition, Iue asked Matsushita for permission to use that company's brand name, National. With only minimal benefit from Matsushita's broad marketing network, Sanyo widened its product line in the early s to include radios, tape recorders, and even televisions.

The company later began marketing products under its own name through independent retailers. Toshio Iue believed in a unique management philosophy called the 'white paper' method. Similar to the process by which parliamentary governments announce general policy goals and invite criticism or discussion, the white paper system encouraged a consensus approach to management. As the Japanese economy began to grow even faster during the mids, consumers, long deprived of even simple amenities, expressed increasing demand for household appliances.

Sanyo was well established in the market and had great success in simple technology items such as washing machines, air conditioners, and improved radios. Iue did not regard other electrical manufacturers as his competition. This philosophy generated a very high creative awareness that forced him to anticipate new markets. Sanyo created a separate affiliate in called Tokyo Sanyo Electric, which, Iue hoped, would make it easier for the company to respond to market demand and to raise capital.

Although Sanyo eventually maintained only a 20 percent interest in Tokyo Sanyo, the two companies frequently engaged in bouts of constructive competition, what Iue himself described as a 'friendly rivalry.

In pursuit of his goal of running a worldwide company, Iue began to export Sanyo bike lamps to underdeveloped countries. He reasoned that as these countries developed, Sanyo's sales volume would grow accordingly, much as it had done in Japan. Most of these countries, however, lacked fundamental industrial bases, and although Sanyo outsold its European competitors, the growth he expected in these economies never materialized.

In Sanyo established its first overseas factory in Hong Kong. Sanyo also entered into an agreement to market transistor radios in the United States with the American antenna manufacturer Channel Master in the s.

This arrangement later was expanded to include Sanyo televisions, tape recorders, and some home appliances. In Sanyo marketed a revolutionary new type of battery called the Cadnica. Named for its cadmium and nickel components, the Cadnica was especially durable and also rechargeable. The battery became very popular at the high end of the market and represented a new and profitable product line.

During the mids Japan maintained such strong price competitiveness in certain market segments--especially textiles and consumer appliances--that these segments became the primary source of the country's exported growth. In Sanyo became a leading exporter, deriving an ever larger percentage of its profits from the United States.

Two years later, at the end of , Toshio Iue relinquished the company presidency to his younger brother Yuro Iue. While the elder Iue continued to serve as chairman, Yuro made some important changes in the company's direction.



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